by Jon, Contributing Editor
The house of Chloé is known for its female and sophisticated looks. They are always hitting the exact spot between timeless fashion with contemporary influences. It is not only famous for its influence in fashion and style. Chloé’s fragrances are iconic scents which can be found in almost every sophisticated woman’s perfume collection.
Chloé Love Story – Feminity and Free Sprit
They stand for young and independent women filled with passion for life, led by a positive look into the future and the willpower to achieve everything they want in life.
Fitting for the beginning of Spring, the season that on its own stands for new beginnings, hope and blooming romance, Chloé Love Story combines everything that represents the Chloé girl.
Chloé speaks to me on so many levels – firstly because it’s feminine. I love the free-spirited, effortless attitude of the Chloé girl.
– Clare Waight Keller, Creative Director of Chloé
Using scents of orange blossom and stephanotis jasmine topped of with neroli, Chloé Love Story revives in us the feeling of true love´s sparkling, playful seduction and, hopefully, never ending romance.
The design of flacon is a romantic take on the classic Chloé bottle with a little lock. It symbolizes never ending love, just like the ones seen on Paris’ famous love bridge, the Pont Des Arts.
Dis-moi que tu m’aimes
Que la vie est belle
Que ce monde est fou
– Vanessa Paradise
And while people we love may come and go, Chloé Love Story will remind us that genuine feelings will never change.